Camping bed manufacturers are looking to offer consumers the best camping beds for summer camping in the coming months.
According to Bed-Stuy-based company Bedstuy, its Bed-Bags® product line of premium camping beds has been a success, selling millions of beds over the last 10 years.
With its new product line, Bed-A-Sellers, Bedstuys goal is to capitalize on a strong summer tourism market.
“We believe the demand for bedding is strong and growing,” said Bedstujys co-founder and CEO, Jason T. Gildenbach.
“Summer is our best time of year for outdoor activities, so we want to make sure our customers have the best beds available.”
According to a survey by Bedstuiys research department, 60% of consumers said they would consider purchasing a Bed-Aid® bed if it came with a water filtration system and a temperature sensor.
In addition, 57% of respondents said they were interested in purchasing a bed that has a “no-hassle” design, such as the brand-new “Pilot” Bed-Gag®.
For Bed-Store, the new Bed-Mobiles® product lines of premium sleeping bags and bedding have also been a hit.
The Bed-Mart® and Bed-Shop® products are aimed at the consumer, while Bed-Scoop® products offer a better selection of bedding brands.
However, with Bedstuzys new product lines, Bed Store is hoping to capitalize even more on the demand from outdoor enthusiasts and consumers looking to buy camping gear during the summer months.
“The new Bedstore® products reflect our commitment to bringing a high-quality product line to the camping and outdoor community,” said David J. Scharf, Bedstore’s vice president of retail and business development.
“Customers who have already purchased camping gear from our competitors are now able to enjoy the products from Bedstutys new line of products and have them in their own backyards.”
According the survey, 68% of customers said they’d consider purchasing the new products.
“Our new Bedstuvies new product lineup will provide an array of products that meet the needs of all camping enthusiasts, and will be an ideal complement to our existing product line,” said Scharf.